Hans G. Lehmann is at it again over at World Car Fans. This time, he's caught some spy shots of the Audi's upcoming Q5 SUV recently announced at the Shanghai Auto Show just a couple of weeks ago. The car, positioned to compete against BMW's X3, and the Mercedes-Benz GLK is expected to start production very shortly -- in 2008.
Audi plans to offer a variety of TDI and FSI versions of engines, including the most likely candidates of the 2.0T-liter and 3.2-liter that currently fit in the Audi A4 platform. There are already rumors of an S-line, shoving the now famous 4.2-liter V8 engine into this entry. The Q5 is expected to have the rear-biased Quattro all-wheel-drive with either a six-speed manual or seven speed CVT or DSG transmission.
[Source: World Car Fans]
Monday, April 30, 2007
Hans G. Lehmann is at it again over at World Car Fans. This time, he's caught some spy shots of the Audi's upcoming Q5 SUV recently announced at the Shanghai Auto Show just a couple of weeks ago. The car, positioned to compete against BMW's X3, and the Mercedes-Benz GLK is expected to start production very shortly -- in 2008.
Saturday, April 28, 2007
Good critical review on the upcoming Audi S5 from Auto Express in the UK. The Audi S5 gets some great marks in terms of the technology, look and feel and overall power available from Audi's 4.2-litre FSI V8 and its 349-horesepower that delivers performance under five seconds in 0-60. The marks continue for the in-gear flexibility and wide power band that the S5's engine delivers -- not to mention the deep rumble the V8 delivers.
The poor marks come for the gearbox, considered "notchy" by the author that combines to deliver jerky performance in low gears and slow speeds combined with a quick throttle and clutch. The other criticism is the unforgiving ride around the city -- but then again, the S5 is supposed to be for performance. Lastly, the author prefers BMW's 335Ci as a better all-around car when the S5 costs almost $10,000 more.
Here is a short excerpt:
This S5 looks muscular, though, with its subtle but aggressive bodykit, LED daytime running lights - the same as those seen on Audi's R8 supercar - discreet rear spoiler and chrome quad exhaust tips[Source: Auto Express] Read more of this post!
Friday, April 27, 2007
As next Tueday, May 1st -- the official launch of the Audi TT approaches, you can expect the press heat to turn up on the new Audi TT. The referenced article here from Canada's Vancouver Sun gives us a good picture and overview of the Audi TT.
However, the most revealing element of the article is that the suggestion that there will be TT S and TT RS models available -- beyond Audi just "looking" into them. An Audi TT RS would have to come close to the new Audi R8, we cannot wait to see what Audi cooks up!
Enjoy the excerpt:
And while these same representatives claim that Audi is merely "looking into" possible high-performance S and RS variants of the new TT, it is pretty much assured that these models are now in the pipeline, so all of you die-hard gear heads with an inkling for the occasional track day might want to wait and see what is coming down the road.[Source: The Vancouver Sun] Read more of this post!
There is a lot of press right now on the Audi R8 and one has yet to been delivered off the production line. In fact, this is article #18 that we have caught wind of here at Audi Info.
Without a doubt, a great car and the second decent article today on the Audi R8. The article out of the United Kingdoma and from the Daily Mirror. The author chooses to compare the car against the Porsche 911, and compares it favorably. In terms of its UK competition, the Aston Martin -- the author suggest they are worried with Audi's newest arrival.
Here's an excerpt:
You get in a lot of trouble these days for driving a car like the R8 as hard as it can go, so it's pretty important that it's fun to drive when you're going slowly. The R8 is. You can tickle it along at the speed limit listening to that lovely V8, knowing that when no one's watching you can make it explode into a furious roaring animal.[Source: Daily Mirror] Read more of this post!
INGOLSTADT, Germany - GABO photographed the new coupé in Italy – even before its world premiere. It all happened under strict confidentiality. Always in line with the mott nobody sees the car apart from the camera. And of course the principal characters in the story, a love story: Natalia Wörner and Robert Seeliger. What emerged was a road movie about cars, food, design, fashion, architecture and Italian life. In Verona, Audi is presenting the A5 and the impressive photos of the coupé to the world's media. The highlights: GABO, Natalie Wörner, Robert Seeliger, Yello and Michalsky share the honors – a road movie becomes reality.
GABO is an extraordinary woman – and a creative, outlandish photographer. Or rather: a photographic artist. She used to work as a model and from this experience knows exactly how people feel in front of the camera. She studied graphics in Hamburg, has traveled the world, and over the years has developed a passion for photography. Her black-and-white photographs of the young Boris Becker were striking. She made her breakthrough with a photo article about Herbert Grönemeyer for the magazine STERN.
News about GABO's feel for the perfect stage for her models and her skilled use of light has spread quickly. No German photographer has taken pictures of so many important and interesting people from the world of politics, culture and society – and portraits have become her trademark. GABO's pictures show people from their better side – they show their personalities. Now her successes have been extended to a car. "For Walter de'Silva, designing a car is an art," said GABO about the chief designer. "That meant that I had to photograph the A5 as if it were a work of art." The A5 is in good company. She has already photographed celebrities such as Richard von Weizsäcker, Claudia Schiffer, Kevin Costner and Eric Clapton.
Yello's music stands for progressiveness and perfection. The two Swiss artists Boris Blank and Dieter Meier compose perfect electronic music from noise samples. Perfection – also elementary for Audi, whether workmanship, performance or design. Yello developed the music for the A5 TV commercial. The campaign is due to start on 21 May 2007 in Germany, and will become international in June.
Yello's association with cars is something of a tradition – and it is related to the group's very formation. In the late 1970s, Boris Blank was recording engine noises in a test laboratory and he used these for his compositions. He played them to avant-garde artist and film maker Dieter Meier, and the first songs emerged from their sound experiments. Their very first 12" single brought Yello their first major success in the USA and recording contracts around the world. In addition to 15 albums, the duo have produced music for films, TV shows and commercials.
Michael Michalsky also sets high standards for his collections. The acclaimed fashion designer is characterized by the high degree of exclusivity of his products and by his feel for trends and zeitgeist. Until 1992 Michalsky was a student at the London College of Fashion, where he was inspired by international designers. He joined Adidas in 1995. He left the sports article manufacturer in 2006 as "Global Creative Director". Today, Michalsky is creative director at MCM. At the same time, he has established three labels of his own, including the exclusive "Michalsky" line.
His sporty, ageless and progressive designs have won Michalsky, who now lives in Berlin, prestigious design awards. Perfect workmanship down to the finest detail and perfect fit – that is what Michalsky the car fan stands for. And that goes well with Audi. For the brand with the four rings, the designer has created the Audi Corporate Fashion Line, which will initially be worn by staff at exhibitions and events.
Finally, a decent review on the Audi R8. Most of the "reviews" we have seen thus far on the world-famous and vastly popular Audi R8 have been of the "marketing" and "specification" type. Generally, they have been providing a list of specifications, features and comforts without revealing the author's true opinion of the car.
In this article, found on motortorque you actually get David Miles' opinions and experience with the Audi R8. No mindeless drivel about the debate between the R-tronic and manual transmissions or the pros/cons about the Quattro system. You can almost sense what David felt during his experience.
Truly a must read article on the Audi R8 for a real opinion. Here is a short excerpt:
Fourth to second and sixth to fourth gears for example so keeping the high revving engine in its power band for rapid acceleration out of corners. The metal gearchange gate means it is easier, but not as quick, to go through the gears in numerical order rather than cross changing.....
.....For high performance ‘cut and thrust’ driving or track days the manual transmission is best but for long legged cruising and day to day driving in traffic, the semi-automatic is more leisurely and refined.
[Source: motortorque] Read more of this post!
In this article out of the Bangkok Post that focuses on the aftermarket tuning of an Audi A3 by Motoren Technik Mayer (MTM). The article is both objective and critical about some of the components of the A3 and the aftermarket tuner modifications. In this case, the A3 2.0T FSI is bumped to 272hp or so.
The writed makes an excellent point, and one that I am currently experiencing first hand. If you want the true Audi experience and the ability to push the car to the limits, invest in the Quattro. If you get the basic front wheel drive (Front Trak / FWD), and start tuning -- you will get to know your traction control well.
[Source: Bangkok Post]
Thursday, April 26, 2007
Can I just say I am a little jealous of Tony Dron? On behalf of Classic Driver, he had the opportunity to recently test drive the Audi R8. However, I was greatly disappointed in the content of his article. Based on the content, it is hard to tell if he even really drove the vehicle.
While Tony spends a great amount time talking about the history, features, and specifications of the car -- he says absolutely nothing about his experience. How did it feel on the track? What was his opinion on the mid-engine, all-wheel drive Quattro? While he shares some general enthusists views on the car, they don't appear to be his own.
However, in the end Tony does give some opinion on the styling. The main sticking point is about the mid-panel contrasting coloration -- which he is not sure of.
If you are looking for a good high-level article on the new R8 with some great photos, check his article out. However, do not expect to learn much about his experience.
[Source: Classic Driver]
Today (Monday) was one successful day for the 2006 Audi 2.0T (B7) car. I had the great pleasure of taking it down to the Neuspeed offices in the Camarillo, CA to have the ECU / Engine Management upgrade put into my Audi A4.
I showed up to the Neuspeed facility at my appointment time and was a little surprised at the parking lot in front of the showroom at Neuspeed. It was virtually empty. Then again, this was in the middle of the day on a Monday – not sure how many folks are out having their cars tuned. Very quickly I was helped and they pulled my car around to the bay to have the engine management software upgraded.
While I was in the showroom, I ran into another Audi enthusiast out from Colorado that was having an ECU upgrade performed on his Audi A6 4.2 as well as having the exhaust worked on. He had been waiting for some time just for this trip out to Los Angeles.
Once my car was pulled around, I was able to watch from outside the bay (insurance reasons) while the work was done. I had the opportunity to chat it up a little with Aaron Neumann, who has appeared in numerous magazines with his various creations from Neuspeed. Aaron actually performed the installation on my Audi.
On that note, I really enjoyed the conversation with Aaron. Aaron took the time to explain the value of the Neuspeed upgrades and why in his opinion it was the best choice on the market. After the conversation, I was extremely glad for my choice with Neuspeed. He also mentioned, that while there were a lot of various upgrades that could be done to my car – until a K04 turbo became available at a reasonable price – to just stick with the ECU / Engine Management Upgrade on the 2006 Audi A4 2.0T B7.
After a couple of hours, everything was success. On the way out, the showroom guy mentioned – now the car is the way it should have come. I could not have agreed more.
How does it perform? You’ll have to see in an upcoming article. Let’s just say I am pretty happy with the price and performance.
Car Magazine out of the UK is reporting Spy Photos on the test of a new Audi R8 V10 model that would top the scales well north of 500hp. With a 0-60 time of 4.6 seconds on the still to be released Audi R8 with 410+hp, it's scary sick to think of what a R8 V10 might produce in terms of power and performance.
The assumption is that Audi is leveraging the Lamborghini Gallardo power plant to generate this kind of power. It's still a rumor, and difficult to tell just from pictures whether it is truly a V10, but -- check out the source article for the full story.
[Source: Car Magazine UK]
AUBURN HILLS, Mich. – Audi will be the official automotive sponsor of Art Chicago, America’s longest-running international modern and contemporary art fair. During Art Chicago, Audi will introduce the Audi RS 4 Art car created by Brazilian-born Pop artist Romero Britto.
Involvement in contemporary art and design has long been a component of Audi’s corporate culture – partnering with some of the world’s most renown shows – among them Design Miami/ 2006, the Armory Show 2007 in New York and latest Art Chicago. “Being involved in cutting-edge art events is a natural fit for Audi as a progressive premium brand” says Johan de Nysschen, Executive Vice President in charge of Audi of America. “Art Chicago is another opportunity for us to demonstrate our commitment to design by exhibiting the RS 4 Art Car which is a piece of art on its own.”
Chris Kennedy, President of the Merchandise Mart Properties, Inc., adds: “We are very proud to have Audi come on board as exclusive automotive sponsor of Art Chicago. Audi has long been recognized a trendsetter in automotive design and dedicated to exploring innovative ideas and make visions come true which reflects the spirit of Art Chicago.”
The Audi RS 4 is the ultimate in high-performance luxury, taking performance and design to the next level with its compelling and distinctive presence, 420-hp V8 engine and quattro® all-wheel drive.
Britto, a modern day pop culture icon, has been a fixture on the international art scene since 1989 when he was commissioned by Absolut Vodka, along with Keith Haring and Andy Warhol to design a bottle label for the company. Following on the heels of Absolut, Britto’s whimsical Pop Art is consistently commissioned for corporate collections from around the world.
The Audi RS 4 art car is his most recent project. Being a car enthusiast, art cars have always been among Britto’s favorite projects. “For the Audi RS 4, I wanted to create something that would combine sophistication, dynamism and fun on one hand, but also include the aspect of a future generation on the other – as Audi is an innovative and leading brand”, Britto says. “This is why I came to choose the portrait of a woman as it incorporates all these attributes.”
Following its debut at the exclusive Art Chicago Opening Party, the Audi RS4 Art Car will embark on a tour of some of the world’s most captivating cities between New York and Mexico D. F. Super-bowl winning Quarterback Tom Brady will be the first to drive the Audi RS 4 Art car. The ‘Audi RS 4 Art Car Collectors’ Tour’ will culminate in South Beach, Miami, where it will be the centerpiece of a Live Auction benefiting Best Buddies International, a non-profit organization founded by Anthony Kennedy Shriver.
Romero Britto is a longtime supporter and friend of Best Buddies. He most recently donated his image ‘Best Buddies’ to the Best Buddies Artist Collection featured at Art Chicago.
ABOUT Art Chicago
America’s longest running international contemporary and modern art fair Art Chicago 2007 continues a 20-year legacy as the most influential event of its kind. Making its new home The Merchandise Mart, the epicenter for high design and luxury goods, Art Chicago takes it rightful place as one of the world’s most important art events. Sophisticated collectors and art aficionados will find more than 125 of the world’s most influential gallerists, featuring thousands of art works from the most influential and exciting artists in the contemporary art market today.
About Romero Britto
Vivid color, joyful themes and bold compositions are the fundamental elements that have led Romero Britto to become premiere Pop Artist of our time. Britto creates a completely new expression that reflects his optimistic faith in the world around him while alluding to influences of early and modern masters. Today he is collected by Arnold Schwarzenegger, David Caruso, Pele, Andre Agassi, Ted Kennedy, and Eileen Guggenheim among others.
ABOUT AUDI OF AMERICA
Audi of America, Inc. is headquartered in Auburn Hills, Mich. Audi’s history in America dates to 1969, when the brand was first introduced to the U.S. market. Today, a network of over 260 Audi dealers currently offers a line of premium vehicles that include the Audi A3 premium compact; the sporty A4 sedan, Avant and Cabriolet models; the high performance S4 sedan, Avant and Cabriolet models; the high-revving RS 4 sports sedan; the design-leading A6 sedan and Avant; the all-new Audi Q7 performance SUV; and the all-aluminum Audi A8; and the new V10-powered S6 and S8 performance sedans.
Neil Moore attended the press event for the Audi TT's launch here in the USA just as the recent nor'easter storm blew in that basically shut down the east coast. However, his experience as well as the Audi TT proved to be made for any weather with the Audi TT's Quattro system.
The article covers the major changes in this generation of Audi from the last including its slightly wider frame, longer length which makes it overall more comfortable.
Here is an excerpt from the article:
High levels of torque can be tapped until around 5,000 rpm. As a result, you enjoy an excellent throttle response -- just punch the accelerator and you get almost instant power. With the S tronic transmission, Audi states that the 2008 TT will reach 100 km/h in 6.3 seconds, which is about 1.5 seconds faster than the one it replaces.[Source: The Hamilton Spectator] Read more of this post!
Wednesday, April 25, 2007
Great article by the Winding Road comparing both the new Audi S8 and the Lamborghini Gallardo. Did you know if you were in the market for the Audi S8 and the Lamborghini that there is a high liklihood you might buy both?
Don't get jealous, just read the article.
[Source: The Winding Road]
The rumors are already flying on the still to be launch A5 line by Audi. The word in this article is that Audi will be getting their money's worth from the development of this style. And, in the case of the article below -- an A5 Sportback or Avant will be made available in the coming year.
So what does is the A5 line shaping up to look like? A5 coupe in 2007, Convertible / Cabriolet in 2008, Sportback (Avant) in 2009, and the a 4-door coupe in 2010. This is all without mentioning the S5 or the rumored RS5.
[Source: Auto Bild]
Tuesday, April 24, 2007
We do not catch too many of these stateside here in the USA. However, this is an Audi RS 4 Avant commercial out of Brazil and in Portugese. The RS 4 avant takes off and a snail is along for the ride. The animated snail enjoys views from various areas of the car and in the end, relates the stories to his buddies.
Just when you thought there could be no more news out of Audi. Just when you thought the new rides announced at the Shanghai Auto show were enough to satiate your Audi appetite. Then, Wheels24 out of South Africa reveals that Audi is getting down to business and looking at an R4 model to compete along the lines of the Porsche Boxter.
While those hoping for an over powered V8 in a tiny package will be disappointed, the word from Wheels24 is that the base R4 (due out in 2009 or 2010) will feature the 2.0T -- 200hp plant from the A4, with a significantly boosted horesepower (not a V8) for the RS model.
We can't wait!
Car and Driver recently took and opportunity to review the new Audi TT. Basically, they got their hands on a 2.0T with the S-Tronic automatic transmission and a 3.2 quattro with the six-speed manual. As we all have come to learn, for some odd reason Audi is not offering the Quattro in the 2.0T engine.
Overall, the review is similar to many you may have already read. Their biggest finding really is that with their two cards -- the S-Tronic 2.0T actually was quicker 0-60 time than the 3.2 naturally aspirated vehicle. Which bring me to the general point that as long as you can get the quattro, in the A3/A4/TT lines, why would you ever get the 3.2 engine? With the 2.0T engines you can up the horses with a quick chip upgrade to the same as the 3.2, all with 300 pounds less weight.
However, I digress. The below excerpt sums up their article well.
In the end, if you’re going for a hard-core sports car, you’re probably not looking at the TT, no matter how improved it is in that regard. Plus, if you want to be practical about it, you can get the 3.2-liter motor in an A3 3.2 Quattro and have nearly the same amount of fun—plus room for five people and their stuff. But sensibility flies out the window with the TT, and most folks are going to be drawn to Audi dealerships by the TT’s style and luxury, qualities it’s got in bunches. In that case, we’d say go for broke with the options list and have a ball—you only live once, and rolling in a fully spec’d out TT would be a damn fine way to do it.
[Source: Car and Driver] Read more of this post!
Is the S6 only cool and not intuitive? That is the question that Jill asks in her recent review on the Audi S6 car. In what is sure to be one of the plethora of reviews that hit the wires in coming months, Jill takes a critical look at the Audi S6.
The bottom line is that 435-horsepower cranked out by the Audi V10 power plant was not enough to convince her of the car's pedigree. She is obviously looking for more and believes that it is really a car design for men, although women may enjoy.
Definitely a differnent perspective than has been written about the S6. However, not knowing Jill -- it's tough to say whether she is a techno-illiterate or that Audi S6 is really at fault.
See for yourself.
News from the Auto Trader in the UK reveals that Audi will be releasing a ragtop version of the soon to be VERY POPULAR Audi A5 in the UK next year. Pricing is still preliminary, I wonder when it will come to the USA?
Given the West Coast's as well as Florida's appetite for great convertibles, it will be a sure hit on both coasts. The real question is, what does the arrival of the Audi A5 convertible mean for the current edition of the A4 cabriolet?
[Source: Auto Trader]
Inc. magazine has a little write up and some press on the Audi Q7. Basically, the author tries to take the whole Disney movie "Tron" paradigm in terms of the neat new features that are on the Audi Q7.
The main highlights include the blind spot detection in the new Audi Q7 with LED lights, the parking assistance, and the traffic detecting cruise control. The only criticism was the lifting height of the rear gate.
Sunday, April 22, 2007
A couple of guys spotted an employee of European Cars Magazine in Southern Califoria after an auto show. There are a few other clips, but this is the best one, with the Audi R8 on the streets. The drivers of the other car are in a tuned Infinity G35, and the R8 leaves them in the dust. You see an on-ramp acceleration and a few turns on the freeway.
You have to love this new Audi R8!
A promotional video out of Germany of both the Audi A5 and the S5. It's a four minute video that covers the features and specifications of the European models and takes some great road footage.
Enjoy the A5 & S5!
Wow! I need to update my post based on some both friendly and inappropriate comments from the Type-R community that the original post was inaccurate. Both anonymous and inappropriate comments have been removed.
Hot off the presses and shot fresh today! Here's a first look at an Audi S3 taking on the Honda Civic Type R on a short course. Basically looks like a 1/2 mile sprint followed by a u-turn and then another 1/2 mile sprint.
This video shows as temporarily unavailable, as the user "elliesmum" has converted the video to a "private" video from a public one. I guess you'll have to take my word for it. ;-)
Let's run through the facts here:
- The camera is in the Honda Civic Type-R
- Off the line, the Audi S3 takes the Honda Civic Type-R to task.
- At the turn, the Civic Type-R comes off the turn well in front of the Audi S3 as it charges to the line.
- As the Civic Type-R comes towards the line, the Audi S3 quickly closes the gap but the camera person loses focus so you cannot see the where the Audi S3 is at the line compared with the Honda Civic Type-R.
Who won, we will never know -- only those who were actually there.
My personal experience slant on this is that the cornering performance on the S3 vs. Type-R is such that the Type-R would never come out of that turn ahead of the S3 without S3 driver error. In fact, the rapid closing that the S3 has at the end of the track most likely points to a mis-shift out of the turn.
Congratulations to whoever really won, the S3 or the Type-R. I would like to believe the S3 pulled it off!
Well, I just had to post this commerical on the Audi A4. It brought a real smile to my face and I am sure it will bring one to yours! The setup is that everything is going backwards through the commerical with English words and Spanish subtitles.
Ain't got no home,
Ain't got no shoes,
Ain't got no money,
Ain't got no class,
Ain't got no skirts,
Ain't got no sweaters,
Ain't got no perfume,
Ain't got no mind,
Ain't got no faith,
Ain't got no father,
Ain't got no mother,
Ain't got no sister,
Ain't got no brother,
Ain't got no aunts,
Ain't got no uncles,
Ain't got no children,
Ain't got no man,
Ain't got no love.
Then everything turns forward with a silver A4 driving through the country and the song changes.
I've got life.
I've got my freedom down in my heart and my mind.
Enjoy the great video!
Way to go Audi! Audi was chosen as the official luxury "premium" car of the 2008 Summer Olympics to be held in Beijing, next year. That means, that Audi is handing over approximately 1000 Audi vehicles to serve as chauffeured cars for competitors, officials, and the all-so-important "VIP" guests.
You can expect to see the A6L, A8L, and Q7 lines in action for these important games.
The Shanghai Auto Show proved to be a great location and timing for Audi to show off their "Passion for the Movement" Audi A8L, the flagship of their lineup. The overall theme will be used to drive events that are both concerts and cultural in nature to promote the Olympic games the Audi way. Also joining the partnership include Addidas and Air China.
This marketing push is designed to continue the tide of promotion that Audi has enjoyed thus far in 2007 into 2008.
[Source: Audi AG]
A dealership down in Fort Meyers, Florida hosted a number of guests at their dealership in order to show off the new $109k Audi R8 sports car. While a few have been spotted on the street of Thousands Oaks (two from test facilities) and also in other Florida locations -- this was the first dealership showing of this magnitude here in the United States.
Guests were able to come in and look around the R8, and take a look at the 420-hp engine that is mid-mounted. However, the barriers kept them from touch or sitting in the car. No word on whether they started it up for a brief rev.
[Source: The News Press]
Audi racing continued its domination in the LM P1 category at Houston today with another podium finish. This is getting a little out of hand, minus a brief setback last week in Long Beach:
AUDI R10 TDI ON THE PODIUM IN TEXAS
HOUSTON, Texas - Dindo Capello/Allan McNish (Italy/Scotland) and Emanuele Pirro/Marco Werner (Italy/Germany) claimed another 1-2 victory for Audi in the LM P1 category after a turbulent and exciting race. In the fight for the overall victory, Capello/McNish were only beaten by 1.341 seconds on the 1.7 mile city circuit at the "Reliant Park” Stadium in Texas, achieving third place overall behind two lighter LM P2 category cars.
At the very start of the 2.45 hours race, Allan McNish – who was beaten in qualifying by only 0.006 seconds to pole-position – took the lead. He handed over the leading Audi R10 TDI after 54 minutes to Dindo Capello. Twelve minutes later, Capello had to pit again because of a front left puncture and continued in third position but later "overshot” and touched a backmarker, dropping to fourth place. But in a strong finish to the checkered flag, he pressured the leading Porsche and second placed Honda/Acura. Just 1.341 seconds behind at the flag, he finished the race as the winner in the LM P1 category.
Marco Werner started from sixth position but made up places early on. While in third place, he took the emergency exit but continued without damage. However, he spun soon afterwards and touched a tire barrier, damaging the back of his Audi R10 TDI forcing him to pit. Co-driver Emanuele Pirro took over from Werner in 23rd position, but battled back to 12th position overall, ensuring a double win for Audi in the LM P1 category.
After three city circuits the next race of the American Le Mans Series is staged on a permanent race track in Salt Lake City on 19 May.
Quotes after the race
Dr Wolfgang Ullrich (Head of Audi Motorsport): "Today we have seen again that it is difficult for the LM P1 cars to fight against the much lighter LM P2 cars. The team did the best possible work to achieve a podium and another victory in the LM P1 category.”
Dindo Capello (Audi R10 TDI #1): "It was unfortunate to get a puncture. I then lost time when I overshot – I went over a big bump lapping a backmarker and we touched – I just couldn’t stop. I did my very best to catch the leaders which I managed but just ran out of time to get in front. This is the third consecutive LM P1 class win Allan and I have achieved and we now have a small lead in the championship.”
Allan McNish (Audi R10 TDI #1): "It was an extremely close race from start to finish. I managed to snatch the lead into Turn 1 and built a small advantage. After handing over to Dindo, he unfortunately soon had to pit again with a punctured tire effectively meaning we made three pit-stops – one too many. But Dindo drove superbly to haul us back into contention and to finish just over a second behind the winner confirms what a sterling job he did.”
Emanuele Pirro (Audi R10 TDI #2): "This race was not a lot of fun. When I took over the car, we were some laps behind. I only had to finish the race. I could not drive too hard because I needed to back off a little bit to cool down the brakes. It is good that we scored second place in the class but this Audi R10 TDI deserves more.”
Marco Werner (Audi R10 TDI #2): "The car was very good at the beginning and I was third overall. Then I had too much pick-up on the tires making the car difficult to drive. Once I had to use the emergency exit. Then a second time, I ‘lost’ the car at the rear, hit a tire barrier backwards and damaged the rear end. When I handed over the Audi to Emanuele we had to change the rear wing and lost a lot of time in the pits. For that we have to be satisfied with second place in the LM P1 category.”
Dave Maraj (Team Director Audi Sport North America): "It was an incredibly exciting race. Allan made an excellent start while Dindo did a great job to get so close to earning Audi an unexpected outright win after his unfortunate problems. After a good start, Marco made a small mistake due to ‘pick-up’ on his tyres and was very unlucky. But the Audi Sport North America team did a great job in getting the #2 Audi repaired and back out to claim another TDI 1-2 result and Emanuele drove well to the finish.”
The results in Houston
1. Bernhard/Dumas (Porsche) 146 laps
2. Herta/Franchitti (Acura/Honda) + 0.490s
3. Capello/McNish (Audi R10 TDI) + 1.341s
4. Maassen/Briscoe (Porsche) + 14.110s
5. Brabham/Johansson/Dayton (Acura/Honda) - 1 lap
6. Smith/Dyson (Porsche) - 2 laps
7. Leitzinger/Wallace (Porsche) - 2 laps
8. Fernandez/Diaz (Acura/Honda) - 2 laps
9. Devlin/Bach (Lola) - 6 laps
10. Magnussen/O’Connell (Corvette) - 8 laps
12. Pirro/Werner (Audi R10 TDI) - 8 laps
We had all been told previously that there would be no additional body styles of the Audi RS 4 coming state-side and the Europe still holds the keys to a number of toys that we would love to get our hands on.
The latest rumor out of Automobile Magazine is that the Audi RS 4 convertible (South African Review here) will be making its way to the good ol' USA in the Cabriolet / Convertible format. This will make the socialites in California and Florida happy no doubt.
Can you all still hear James Brown singing "Coming to America?" Do not get your hopes up though, still no word on getting the UTE styled RS 4 Avant here yet. And with the pending release of the next generation of the Audi A4, we should not expect it.
Saturday, April 21, 2007
Audi is not satisfied with the peformance and sales of their newest addition to the family, the Audi Q7. Not only did it sell over 40,000 units -- but it was also critically acclaimed. Now, from the Shanghai Automotive Show, Audi is announcing what my be badged as the Audi Q5.
Of course the idea here, is that with the success of the Q7 is for Audi to go up head-to-head with BMW's X3 and Land Rover's Freelander (LR2). Hopefully the Q5 will hit the streets in 2008, most likely priced between Audi's current lines of the A4 and A6 sedans.
The latest news today is that they Audi Roadjet, or as some other have called it -- a cross between a VW Sirrocco and a Mailbu Maxx -- will not make it past the AutoShow floor and concept status.
Audi has not revealed many details, but apparently they are no longer considering the RoadJet "a vehicle that blends the latest evolutionary stage of Audi's formal idiom with an entirely new space concept" with an "unprecedented synthesis of performance, liveliness, and efficiency."
Let's not forget that America has long shunned the hatchback, and it looks like Audi did not want to take the risk -- given their recent ascension among the ranks. The RoadJet was not an overly weak vehicle either, setup with a 300hp V^ engine and 7-speed transmission.
Apparently it was just not meant to be.
[Source: Automotive News]
Audi's marketing campaign is really hitting the mark with some of the new advertising out there. This one plays well with the recent IIHS announcement about Audi sedans (A4 & A6) being the safest in their category. In fact, the Audi A4 / S4 was announced as the safest mid-sized sedan as measured by deaths. Audi's number were so low (14 per million) that then next closest competitor, a VW Passat more than doubled their number. (35 per million).
This video's subject line is as followed. A driver appears to be crushed by falling chunks of metal as he attempts to hit the brakes in his Audi. The scene shifts to the driver going up an escalator and arguing that he should not be in heaven. After a few different arguements the angels and "god" in heaven consult the Audi manuals to find that he should not have died. Then the scene cuts back to the driver stepping on his brakes in his Audi A4 and avoiding the accident altogether. The angels peer down from heaven and the driver give them a glare.
The caption at the end reads:
Nouvelle Audi A4. (New Audi A4)
Nouvelle securite. (New Safety)
Friday, April 20, 2007
Great news clip from Thomson Financial. Audi AG is taking on Mercedes-Benz and BMW head-to-head. In fact, Audi CEO Rupert Stadler's goal is to beat the other two German companies in three important categories by 2015. Those three items include profitability, customer satisfaction, and quality.
In the same interview, he mentioned he did not care about the sales numbers. Basically, that if they sold 50,000 more cars then Audi -- but Audi held the other three categories -- that was fine. Smart man Rupert is, if they own those three categories -- sales will quickly follow!
A great first impression article and test drive series on the Audi TT. While the driver's experience was cut short by the recent weather mishaps we've had, an impression was still to be. No doubt that this new Audi TT should become more popular than it's predecessor. Is it a true sports car now? Who knows, but the 3.2 Quattro is a great vehicle.
The author also asks a great question -- why is the Quattro not available in the 2.0T model? Your guess is as good as mine.
Here are a few excerpts:
The first phase of the "TT mission" is therefore completed. But since Audi executives want to talk about a sports car, the TT must offer much more than just looks. It has to know how to move, and not just in a straight line.....
.....Now let's talk about the suspension. The 2008 TT uses a new rear multilink design to replace the old torsion beam setup. As a result, the ride is more comfortable and the rear wheels stick better to the road. Audi mentions that the brake discs are larger than ever before, but I was unable to really put them to the test because of the hazardous conditions.....
.....One last word -- or question, to be exact: why is the excellent quattro AWD system exclusive to the V6? According to Audi, the goal was to make the base model more affordable. However the company might offer the quattro system as an option with the 2.0T at a later date. They did not deny this possibility, so stay tuned.
[Source: Auto 123] Read more of this post!
Audi continues to impress. On the heels of the Q7 & Q5 vehicles, Audi is also announcing the Audi Q3 concept vehicle at the Shanghai Audo Show. Perhaps the silliest part of the article is that it is being referred to as a 4x4. Silly people, we know that Audi is Quattro and not a 4x4. Yes, there is a difference! Audi is referring to the car as the Croos Coupe Quattro
Here are a few excerpts:
The concept car is the design basis for the Q3 compact off-roader, and is based on the current Volkswagen Golf chassis. Power comes from a 204bhp 2.0-litre turbodiesel.
The Q3 isn't expected to be seen in the UK until around 2010.
Audi has put together some great commercials with animals in them and specifically dogs. This particular video takes and Audi A4 Avant Quattro driving through the snow in the county. A dog begins to give chase to the car and after a sharp bend in the road covered with snow, the dog slides into the snow shoulder while the Audi corners perfectly. The dog looks up with surprise.
Enjoy the video!
HOUSTON, Texas - The two Audi R10 TDI sportscars start Saturday’s fourth round of the American Le Mans Series (ALMS) in Houston as fastest LM P1 prototypes from the first and third rows. During the qualifying on Friday evening, Allan McNish (Scotland) was beaten in the fight for pole-position by a mere 0.006 seconds. His team-mate Marco Werner (Germany) qualified the second Audi R10 TDI in sixth place – second in the LM P1 category – with a gap of 0.7 seconds.
Allan McNish immediately posted the fastest time in the 20 minute qualifying session, improving his fastest time twice. Until the final moments of qualifying, the Scotsman was in front with his 650 hp diesel sportscar but was ultimately beaten in the very last seconds by David Brabham in the fastest LM P2 car.
While Allan McNish and Dindo Capello (Italy) know the 1.7 mile street circuit around the "Reliant Park” stadium complex following their victory in the Audi R8 last year, Marco Werner and Emanuele Pirro (Italy) had to use the two, one-hour practice sessions on Friday to gain their first experience on the very bumpy concrete track.
The race in Houston starts on Saturday at 5:30 PM CDT and lasts 2:45 hours.
Quotes after qualifying
Allan McNish (Audi R10 TDI #1): "We found a good balance in qualifying. There is a tinge of personal disappointment that I ultimately missed out on pole right at the end of the session by 0.006 secs. Starting on the front row we’re in the fight but I think the race will be harder than qualifying. We need to set consistently fast lap times and not just one – and my qualifying lap was on the absolute ragged edge.”
Dindo Capello (Audi R10 TDI #1): "After the first practice our engineers improved the car very much. Even on ‘old’ tires I was happy. The race will be hard – consistency will be the key. Last year we were very happy when we won here. I hope we can do it again. It’s great to be back on the front row – Allan did a great job in qualifying.”
Emanuele Pirro (Audi R10 TDI #2): "We have improved a lot since the practice. The qualifying looked good. The lap times were very close. We have a good car for the race, we only have to find a little bit more. The race is long and the track will be full of traps. I think our grid position is not a big problem for the length of the race although it will be very difficult to overtake any other cars.”
Marco Werner (Audi R10 TDI #2): "I had expected a little bit more. I tried everything, but the car was a little harsh on the bumps with low fuel for the qualifying. I did a lot of laps in the practice before and the car was good, so I hope that we are well prepared for the race.”
Dave Maraj (Team Director Audi Sport North America): "It was a great effort from both drivers, for as we know, the Audi R10 TDI is not suited to this kind of tight, street course. I most certainly never expected that we would start from the front row of the grid especially after the morning practice. But there still remains a big effort from us to come through and score a good race result. Thankfully it’s back to a 165-minute race so we can work on strategy.”
The starting grid in Houston:
1. Brabham/Johansson/Dayton (Acura/Honda) 1m 01.824s
2. McNish/Capello (Audi R10 TDI) 1m 01.830s (1st LM P1)
3. Dumas/Bernhard (Porsche) 1m 01.876s
4. Maassen/Briscoe (Porsche) 1m 01.987s
5. Herta/Franchitti (Acura/Honda) 1m 02.331s
6. Werner/Pirro (Audi R10 TDI) 1m 02.541s (2nd LM P1)
7. Fernandez/Diaz (Lola-Acura/Honda) 1s 02.935m
8. Dyson/Smith (Porsche) 1m 03.102s
9. Wallace/Leitzinger (Porsche) 1m 03.566s
10. Bach/Devlin (Lola) 1m 03.828s
Thursday, April 19, 2007
Another creative commericial from Audi that really features the branding of Quattro over the Audi A6. However, it is an Audi A6 commercial.
The stage is set by the Audi A6 Quattro looking up a 39+ degree slope of a snowy ski jump and then the Audi A6 Quattro climbs the ski jump thanks to the power of Quattro!
Audi A6 commercial featuring the "Vorsprung" branding campaign. Scene is set with an Audi A6 driving across the desert as the camera pans over. Shots of the car, the audi & navigation, and the lines of the new Audi A6.
Text from the commercial:
You can follow the map.
Or you can put yourself on it.
The new Audi A6.
Follow your own rules.
A recent report is out and there is more reason for Audi A4 / S4 owners to cheer. In the midsize category, as categorized by the Insurance Institute for Highway Safety -- Audi's A4 / S4 product line is dominating in safety.
It was only a few weeks ago that the the IIHS announced that Audi did well in overall vehicle safety. In fact, the A4 / A6 lines were rated the highest. Now, with the latest announcement of death rates in vehicles -- Audi is absolutely dominating.
Why? Because the Audi A4 / S4 only averages 14 deaths per million registered vehicles. The next closest competition? The VW Passat with 35 deaths per million. Not even close to the safety that the A4 / S4 provides you with.
Another great win for Audi and their owners!
And you thought Audi was already pretty aggressive in their expansion over the past couple years. Well, fasten you seatbelts because the fun is just starting. Why? Audi has announced that they plan to introduce 15 new models of vehicles before by the year 2010. Now that is something to look forward to!
DETROIT, Mich. — Audi of America will introduce 15 new models over the next three years, including four or five in segments that the brand does not currently occupy.
Among the new models will be a hybrid edition of the Q7 crossover in 2008, Audi executives said in an interview in the trade publication Ward's. The brand is also planning to launch a new Q5 as it looks to expand its presence in the crossover market.
Audi expects to switch over completely to direct-injection gasoline and diesel engines by 2010 and will introduce new technologies such as a lane-departure warning system. It also plans to make Bang & Olufsen audio systems available across the board in its U.S. product range.
What this means to you: Audi is on a major expansion drive, with North America as its key overseas market.
[Source: Edmunds] Read more of this post!
This is a new TV commercial that Audi produced for its 2008 Audi S3 that recently aired in Spain. With the Audi S3 having a couple of drum-sticks attached on its wheel wells, an S3 plays "bottle music" in the centre of the city as it drives.
The tune is from Mozart's Turkish March, Crescendo. More creative, the inspriring of the performance. So, for some is not the thrilling commercial one may expect from a 265Hp TDI engine.
Enjoy the video!
SHANGHAI, China - At the Shanghai Motor Show (20 - 28 April 2007) Audi will present a study that defines a new segment in the field of crossover vehicles. The Audi Cross Coupé quattro combines the design and dynamism of a compact premium sports car with the spaciousness and versatility of a four-seat sport utility vehicle (SUV). Innovative technical solutions show new ways of achieving efficiency, driving pleasure and comfort in a manner that is typical of Audi. The Audi Cross Coupé quattr a car whose visual appearance clearly tells you what it is capable of and whose engineering matches this standard – on all roads, under all conditions.
The silhouette is typical Audi; the design of the study, painted in Liquid Silver, is highly reminiscent of the sporty models produced by the Ingolstadt brand. The proportions and the large 20" wheels point clearly towards the offroad potential of the Cross Coupé quattro. A new element is the fabric folding roof, which, when it is open, gives optimum levels of headroom and fresh air. The hood is opened and closed electrically.
The transversely installed four-cylinder inline TDI engine with common-rail fuel injection and piezo injectors is a completely new development. With power output of 204 bhp and 295 ft.-lbs. of torque, it gives the vehicle a sporty performance and a surprising degree of efficiency. On average the ultra-modern 2.0 TDI needs just 5.9 litres of diesel per 100 km. The diesel particulate filter and Bluetec system reduce soot and nitric oxide emissions effectively. Even today, the Audi Cross Coupé quattro satisfies the emissions standards of the future.
The quattro permanent four-wheel drive system is a matter of course on an Audi with offroad potential. A Haldex clutch ensures that traction is precisely distributed according to the situation. The sporty Audi S tronic dual-clutch gearbox executes gearshifts in a matter of milliseconds.
The running gear, featuring a McPherson-strut front axle and a four-link rear axle is perfect for sporty and agile handling that retains a high degree of stability and makes cornering distinctly fun. As an additional quality, the driving comfort of the running gear impresses on all types of road and in rough terrain, meeting even the standards expected of a vehicle in a higher class. Ceramic brake discs promise excellent, non-fading deceleration. 20" wheels give the Cross Coupé quattro the ground clearance required.
Numerous electronic systems support the driver. The Audi drive select system makes it possible to preselect three highly individual configurations for the engine, gearbox, steering and adaptive shock absorbers. The result: a car that can be enjoyed in three completely different ways.
Besides the standard "dynamic" drive select mode and the "sport" setting, the Audi Cross Coupé also has the "efficiency" driving program. Here, the engine map and the shift points are modified to support a particularly economical driving style. In addition, the system deactivates components that are particularly energy-hungry, for example the air-conditioning compressor.
Another innovation is the MMI control panel, which is operated by a touch pad. The monitor of the system employs, for the first time, dual-view technology. The system can produce different images for the driver and front-seat passenger. These images are only visible when viewed from a specific angle. This allows the driver to read data from the on-board computer while the front passenger watches a TV programme, listening to the sound through headphones.
The sound system with the prominent extending tweeters sets a new infotainment standard in the class. The ambient lighting with numerous light sources gives the interior a stylish ambience, even at night.
Wednesday, April 18, 2007
South Africa loves it's Audi. Here's an experience from South Africa in the newly available RS4 Avant that just became available. The bottom line, similar performance and more space. Enjoy!
Here are a few excerpts:
This über estate sports the same 4,2 litre V8 FSI engine as the rest of the RS4 range. Mated with a six-speed manual gearbox the unit delivers 309 kW at 7 800 r/min and peak torque of 430 N.m and 5 500 r/min. This equates to 0-100 km/h in just 4,9 seconds and a top speed electronically limited to 250 km/h.
Stylistically, the RS4 Avant features the distinguishing touches of its stable mates such as single-frame radiator grille with a honeycomb-pattern grid, the additional air inlets at the front end, a subtle roof spoiler, RS4 Decals, alloy wheels developed specially for the RS 4 and flared wheel arches.
Inside, the RS4 Avant features a carbon fiber and aluminium-trimmed interior with figure-hugging front bucket seats, flat bottomed sports steering wheel, cruise control, bi-xenon headlights, electric seats and mirrors and dual-zone climate control air conditioning.
[Source: Car Today SA]
This time, out of the UK -- another set of impressions on the upcoming Audi TT. The particulars this time are around the Audi TT V6 3.2T Quattro. We can expect to continue to see numbers of these as Audi continues the promotions up and shortly after the full launch.
Here are a few excerpts:
And the all-new TT gets off to a great start because designers have managed to keep the distinctive appearance of the original - but added a major dollop of sporting purpose, with the rounded looks of the original replaced by a sharper-edged, dynamic profile.
Using the latest generation of the space frame technology used in the production of the A2 and A8 models, the TT's body is constructed using lightweight aluminium with the addition of high-strength steel. The end result is a body that is extremely well balanced and 48 per cent lighter than if it had been made from steel alone.
And despite those extra pounds, the bigger engined car is still the champ in the sprint to 62mph reaching the benchmark in 5.9 seconds (5.7s with Audi's acclaimed S tronic six-speed semi-automatic), seven tenths of a second faster than the 2.0 litre. Top speed is limited to 155mph.
And with a race car-like smooth underbody and even specially lightened rear seats - only suitable for young children - the new TT really is everything that the eye-catching original was and a whole lot more. Totally Terrific.
[Source: Islington Gazette]
The hounds have been at it. Ever since the news was leaked about the impending arrival of the Audi A5 / S5 coupe models, there has been a never ending media frenzy. Well, the frenzy is continuing with some impressive audio. Enjoy it! [Source: Spiegel.de]
This time, compliments of the Spiegel.de, we can now get the closest thing to the Audi A5 that you will be able to see for now. What is that you ask? You can listen to the audio files of Audi A5. Not only is the car beautiful, but it also sounds great. From the site, you can hear the following:
This video really bothers me. And it should bother you as well. It's a sham, straight from the Hockenheim circuit in Germany.
Why does this bother me? Well, first off -- there is no indication that the car being raced by the E46 M3 is really the RS 4 Avant or even the S4. Basically, some "BMW" happy folks decided to scam up this race and title it a BMW E46 M3 destroys the Audi RS 4. Which, everyone knows is not simply possible. If you cannot beat the car, why stage it? Better yet -- why is it a big deal for a coupe to beat a much heavier station wagon Avant. Wonders will never cease, but apparently it is important that the weak E46 M3 has to beat something.
Judge for yourself:
Tuesday, April 17, 2007
I think I need to change jobs. A recent article on EuroTuner enabled their writer to test drive both the new S6 & S8 cars -- among a couple of others including the RS4. All I can say is that I am jealous. Both of these cars have that great V10 TDI enginer. That's the best we can see until that RS6 hits the market.
Here are a few excerpts:
The new S6 and S8 come factory-equipped with massive 5.2 liter V10 engines featuring FSI. The S6 is tuned to 435hp and the S8 carries 450hp. In reality, the engine is detuned because it's based on the 500hp Lamborghini V10. Despite this, the S6 has a 0-60mph time of 5.1sec, while the S8 can do it in 4.9sec. Both share a top speed of 155mph.....
.....It was like a scene out of a car commercial. The autumn sun emerged in the clear blue sky, the leaves were changing to incredible hues of red, orange and yellow, the roads were smooth and freshly paved with little or no traffic, and I had keys to an Audi S6 and S8. But what could two big hitters do in the beautiful, open roadways of Canada?......
.....Because the cars are long and heavy, handling was my main concern. Taking both cars into a combination of tight twisties, long dips and sudden rises, the S6 and S8 handled incredibly well. Audi notes the suspension is tuned stiffer than the base models, with better shocks and springs. There was some body roll from both cars, but for their size they handled well. The steering remains tight yet effortless. In addition, the quattro drivetrain maintained grip when pushing the limit.....
Ingolstadt, Germany- Audi has introduced a number of optional sporty extras for the A5 including a sports suspension with a lower ride height and fine leathers for the interior. The S line package also offers a choice of either 18-inch alloy wheels of 5-spoke design or 19-inch alloys with a 20-spoke design.
Sports seats have electrically adjustable lumbar support and are upholstered in a cloth/leather combination or in Fine Nappa leather, both of which feature an embossed S line logo. The black interior is enhanced by silver stitching.
Body colours in Misano Red and Avus Silver can be ordered at the same price as metallic or pearl effect paint finishes.
Characteristic features of the S line exterior package are distinctive front and rear bumpers and side ventilation grilles at the front. The diffuser insert at the rear and the central bar on the lower side of the front bumper are in contrasting platinum grey.
Audi’s exciting new interpretation of a classic vehicle concept, the Audi A5, is a modern grand tourer, a touring coupé in the best tradition. It marries sporty dynamism with refined elegance to produce a fascinating car – exhilarating driving and generous refinement all combined with the Audi brand’s legendary sophistication and quality. The progressive design has been perfected to ensure the new coupé an appearance that is both elegant and dynamic. The powerful and economical FSI and TDI engines and the Audi A5’s wholly new high-precision running gear and innovative, luxury-class equipment features make Audi’s new offering in the coupé segment truly peerless.
The Audi A5 extends the Audi range as a new model line, taking up the tradition of classic two-door sports and touring coupés. Expertly styled with a powerful presence, it interprets elements of Audi’s progressive design language. The new coupé is a clear design statement of sportiness and elegance. Moreover, the Audi A5 offers a thrilling dynamic driving experience and excellent long-distance comfort. Handover of the Audi A5 will begin in June.
With a length of 4.63 metres, the Audi A5 clearly belongs to a superior class of coupé. Four comfortable seats and an ample load volume of 455 litres make this car a spacious long-distance tourer. The dynamic performance is supplied by FSI and TDI engines with rated power ranging from 125 to 195 kW (170 to 265 bhp). All engines have high efficiency and eco-friendly characteristics in common: the diesel units already comply with the EU5 standard which will apply in future and, thanks to a range of technical innovations, their fuel consumption and CO2 values are impressively low.
The drivetrain options on offer include front-wheel drive and quattro versions and a six-speed manual gearbox or the multitronic continuously variable transmission. The running gear developed for the A5 is entirely new and combines agile handling with optimum driving safety.
Design – sportiness and elegance
For coupé customers, the design is decisive in their choice of car. And on that point the Audi A5 speaks for itself – it takes Audi’s progressive and stylish design language to new heights. The sporty silhouette, the precisely drawn lines, which gracefully interact with the powerful surfaces, the expressive front face, and the equally distinctive tail end yield a wholly desirable coupé. “The Audi A5 is the most beautiful car I have ever designed,” says Walter de’Silva, Head of Design, with absolute conviction.
The new Audi A5 naturally displays a sporting intent with an emphasis on elegance and power: the proportions of this coupé, for instance, are characterised by a very wide and low stance, a short front overhang and a long, flowing transition from the C pillar to the short rear.
Lines and surfaces play with light and shadows
An expression of determination characterises the features of the front end: the single-frame grille is the distinguishing feature of the front and the Audi A5’s slim, right-angled headlights and large air inlets reinforce the impression of breadth in the car’s face-on view. The same holds true for the rear. Distinct horizontal lines underscore the sporting intent of the Audi A5.
Audi’s customary devotion to detail is particularly evident in the headlights: their elaborate styling perfectly reflects precision and high-tech engineering. The daytime running lights, comprising a strip of eight light-emitting diodes on each side, make the A5’s xenon plus headlights absolutely unmistakeable.
Interior – the luxurious perfection of an Audi
The interior, the interface between person and vehicle, is characterised by ergonomic design and functionality and equally by the exclusiveness of the materials selected and the Audi brand’s typically superb build quality. An atmosphere in which you feel perfectly at ease, even on long journeys – that is the characteristic feature of the Audi A5 interior.
The entire cockpit architecture is clearly focused on the driver and brings together the instruments and the centre console to form one unit. The animated shapes, the precision of the workmanship, and the sophisticated design of the controls – they add up to an interior that is a visual delight and also a joy to touch.
Although the instrument panel comprises typical Audi features, with the characteristic droplet-shaped surrounds for the speedometer and rev counter, it has been developed as a new design in all its details. In the new Audi A5, the screen of the MMI operating system retains its ergonomically perfect high position in the cockpit. A new advanced version of the acclaimed intuitive MMI operating logic makes the wide range of functions easy to understand.
Key with memory
The new key is another elegant design item that also provides sophisticated functionality. With its soft contours and pleasant surfaces, it sits beautifully in the hand. But above all, the innovative key dispenses with the conventional key bit. This is possible because it communicates electronically with the vehicle electrical system as soon as it is inserted into the cockpit. It can also store important information, such as the car’s current mileage or warning messages from the Audi A5’s driver information system. That makes taking the A5 in for servicing that little bit quicker.
Engines – for powerful driving pleasure
A coupé with a distinctly sporty character requires powerful and highly efficient engines. For the Audi A5, power is provided by innovative technology across the board. All engines supplied for the new model series feature direct fuel injection, for which the petrol engines employ the FSI concept and the diesels are equipped with common rail TDI. This gives all engines a thrilling free-revving character, allowing them to effortlessly unwind their generous torque with optimum energy efficiency.
The refined TDI engines with their outstanding sporting talents suit the A5 just as well as the petrol units. Which type to go for depends entirely on the driver’s personal preference. All of the engines impressively demonstrate that efficiency and driving pleasure are by no means mutually exclusive.
FSI – The high-tech engine with variable valve lift
The top-of-the-range petrol engine in the Audi A5 is a new 3.2-litre FSI with innovative valve gear comprising the Audi valvelift system. The effect is an appreciable increase in engine efficiency. The driver benefits from greater power and improved driveability, while enjoying a marked reduction in fuel consumption. At the wheel of an Audi A5 3.2 FSI there is a whole 195 kW (265 bhp) of power output available and a superb torque of 330 Nm in a broad rev band of 3,000 to 5,000 rpm, ensuring blistering acceleration at all times. The 3.2 FSI quattro with 6-speed manual gearbox sprints from 0 to 100 km/h within 6.1 seconds. Its top speed is governed to 250 km/h. This thrilling performance potential contrasts with the 3.2 FSI multitronic’s very moderate fuel consumption of only 8.7 litres per 100 kilometres.
The all-new high-tech four-cylinder unit in the A5 also does full justice to Audi’s reputation for leading engine technology. The 1.8 TFSI, delivering 125 kW (170 bhp), will be available from autumn 2007. It combines turbocharger technology with petrol direct injection and provides a burst of acceleration and pulling power unrivalled in its class from virtually every rev band. Just as it did with its TDI engines, Audi has accomplished a pioneering feat of engineering with its turbocharged petrol units, taking spark-ignition engines to a new dimension in fuel consumption and driveability.
TDI – Impressive performance combined with exemplary eco-friendliness
The V6 TDI engines from Audi also set the standard in their segment. Their copious torque and outstanding economy accompanied by superb refinement mean that they score highly on all counts. In addition to all this, they offer eco-friendly performance that is hard to beat. The TDI engines fitted in the Audi A5, for instance, are equipped with diesel particulate filters as standard and already comply with the Euro 5 exhaust standard which will apply in future.
The sporty top-of-the-range TDI in the new Audi A5 is the thoroughly revised 3.0-litre engine. It now delivers a power output of 176 kW (240 bhp) and its maximum torque is an immense 500 Nm. But that is not all: with its supreme 0 to 100 km/h acceleration time of 5.9 seconds and a maximum speed of 250 km/h, the Audi A5 3.0 TDI quattro stands out as a high-performance coupé of the first order. Added to this, it also offers an average fuel consumption of just 7.2 litres per 100 km!
The second TDI engine in the Audi A5 range is even more economical. The 2.7-litre V6 engine delivers 140 kW (190 bhp) and is an ideal complement to the multitronic transmission for the comfort-minded coupé driver. Nevertheless, its performance figures are more than impressive: it offers a top speed of 232 km/h and an acceleration time of 7.6 seconds contrasting with an average fuel consumption of just 6.7 litres per 100 km.
As in numerous other Audi models, in its basic setting the quattro permanent four-wheel drive in the Audi A5 distributes 40 percent of engine power to the front axle and 60 percent to the rear axle for optimum handling characteristics. The system instantly adjusts the power distribution depending on the situation and road surface grip.
multitronic with eight forward gears and sport mode
The multitronic continuously variable transmission offers unparalleled power transmission comfort. At the same time its high efficiency and now even taller maximum transmission ratio make it very economical on fuel, since it operates in the most efficient range at all times. Whenever the driver prefers a more sporty driving style, the gearbox can be switched to a manual mode that now has eight defined gear ratios.
Running gear – precise and agile handling
Even when stationary, the Audi A5 makes a dynamic impression: the wide track, large wheels, long wheelbase and short overhangs not only characterise its muscular appearance, they also form part of the formula that produces its peerless active driving feel. The Audi A5 defines the new standard in its class for precise steering response, outstanding directional stability and superb agility, while also offering first-class ride comfort.
Audi engineers have achieved this with a completely new design of running gear: the front wheels are located by a five-link suspension arrangement with upper and lower wishbones. Another completely re-engineered component is the rack-and-pinion steering. It is positioned in front of the front axle close to the wheel centre line, and enhances the car’s very agile handling by its direct transmission of the steering forces.
Overall, the front axle is located a long way forward for a longitudinal engine configuration with front- and four-wheel drive. This new vehicle architecture makes it possible to have a long wheelbase with a short front overhang, and to optimise the axle load distribution. These are all additional elements that enhance the supreme handling qualities of the new Audi A5.
A key element of the rear running gear is its trapezoidal-link rear suspension with completely new kinematics. It provides a high degree of ride comfort combined with excellent directional stability. At both the front and rear, the main components of the suspension are made of aluminium. The generous dimensions of the brakes are designed to match the car’s high performance ratings. The standard electromechanical parking brake, familiar from the A8 and A6, is activated via a button next to the gear lever.
Body – generous and superlatively solid
The Audi A5 offers ample space and, for the rear Seat passengers too, is a full-size touring car. Likewise, with a luggage compartment volume of 455 litres, there is always space left over for a bit of extra shopping, even on a long tour. The loading width of one metre allows easy stowage of large items of luggage, and even well-filled golf bags will fit crossways into the Audi A5 boot. The rear Seat backrest folds in two separate sections and features a convenient remote release mechanism operated from the boot.
The extremely high bodyshell rigidity, typical of an Audi, provides the basis both for the car’s crisp handling and its agreeable feeling of solidness and comfort. In the development of the A5, the engineers have successfully combined supreme sporty performance and agility with outstanding vibrational comfort. Its lightweight body construction was achieved using the latest technologies, such as metal plates with varying wall thicknesses, combined spot welded and bonded joints, and the use of aluminium, for example, in the front wings.
Equipment – high-tech from the luxury class
Where equipment is concerned, the Audi A5 is characterised by a comprehensive standard specification. This includes 17-inch alloy wheels along with the xenon plus headlights with daytime running lights in the form of an LED strip, automatic air conditioning, an audio system with CD player, a separate screen plus MMI operating logic, and the automatically opening boot lid.
The list of options offers even more luxury-class high-tech: Audi adaptive light combines xenon plus headlights with the dynamic cornering light system. Keyless access for the doors and boot and keyless engine starting are all features of the advanced key system. The deluxe automatic air conditioning system with three temperature zones allows the passengers to adjust the climate for their individual comfort – in the rear, too. The extra-large panoramic tilting roof lends the A5 an especially generous feeling of open space. The Audi parking system advanced features a rearview camera, helping to make tricky parking in cramped multi-storeys easily negotiable.
The infotainment system is a special highlight of the options range. Alongside the navigation system with DVD including MMI, DAB digital radio reception and DVB TV reception, this system also offers pure delight for the ears: the top sound system for the Audi A5 is supplied by the Danish high-end sound specialist Bang & Olufsen.
Customisation – a made-to-measure coupé
Coupés in particular have to reflect the personal wishes and express the ideas of their owners. Audi A5 customers have a wide selection to choose from: in terms of design variety, the Audi A5 is luxury-class in the full sense of the word, with two types of cloth, two leather varieties, the combination of leather and Alcantara, five different inlays, and a wide range of interior colour schemes. Above and beyond that, the Audi exclusive programme from quattro GmbH can fulfil virtually any individual wish.
Monday, April 16, 2007
Great Audi TT commercial featuring Jimi Hendrix. Losts of video manipulation computer graphics that end with a good look at the Audi TT.
The text of the commercial:
The Audi TT.
Designed under the influence of Jimi Hendrix.
Sunday, April 15, 2007
Another review on the Audi RS 4, this time from the Bend Weekly Online. The reviewer had a great deal of fun on the car, but could not quite push the car to the limits within the electronic and computer sensed controls. Basically, he could only get a squeal out of the tires. The only real complaint was the setup of the seats and how the leather should have be perforated for ventilation for the summer.
Here are a couple of excerpts:
The RS 4 is a staggeringly fast, speed-limit outlaw with all-wheel drive and a six-speed manual transmission. The engine has a supercharger-like whine, and the dual pipes roll with thunder. The car is rambunctious, rowdy, raw, hard-riding, socially unacceptable and completely enjoyable.
The hard suspension can wear on you after a day in the saddle, but when you are in the zone, it keeps the car stuck to the road along with all-wheel drive, which has a rear-drive bias. There is also a suite of electronic driver aids, such as an electronic stability program with electronic differential lock, traction control, electronic brake-force distribution and anti-lock brakes.
And, mercy, the engine sounds fine at redline shifts. It doesn't take long to move through the gears, and active drivers will be shifting quite often. This power band isn't like the BMW M5 V-10 that has speed-limit-breaking range in second gear.
I seldom shed a tear when a test car goes back to the manufacturer. But when the delivery service took back the RS 4, I stood and listened as it drove away. It's that kind of car.
2007 Audi RS 4 quattro
Body style: compact, four-door, five-passenger sport sedan; aluminum front fenders and hood; asymmetrical/dynamic 40/60 rear-biased all-wheel drive
Engine: aluminum, 4.2-liter DOHC V-8 with continuous camshaft adjustment and direct injection
Horsepower: 420 at 7,800 rpm
Torque: 317 foot-pounds at 6,000 rpm
Transmission: six-speed manual
Acceleration: 0 to 60 mph, 4.8 seconds; top speed limited to 155 mph
EPA fuel economy estimates: 14 mpg city, 20 highway
Fuel capacity: 16.6 gallons
Trunk space: 13.4 cubic feet
Front head/leg/shoulder room: 38.4/41.3/55.1 inches
Rear head/leg/shoulder room: 37.9/41.3/55.1 inches
Length/wheelbase: 180.7/104.3 inches
Curb weight: 3,957 pounds
Standard equipment includes: remote locking; Silk Nappa leather upholstery; Audi Symphony II audio system with six-disc CD player; electronic cruise control; automatic, dual-zone climate control; 12-way power adjusted and heated Recaro front seats; rear Parktronic; lap timer; three-spoke, leather-wrapped steering wheel with multifunction controls; curving bi-xenon headlights; heated rearview mirrors; power locks, windows and mirrors; headlight washers
Safety equipment includes: multistage front air bags, front-seat-mounted side bags, inflatable side air curtains, anti-lock brakes, electronic brake force distribution, electronic stabilization program
Brakes: ventilated, cross-drilled discs with electronic brake-disc wiping; eight-piston high-performance front calipers, one-piston high-performance rear calipers; 14.4-inch discs front; 12.8-inch rear
Steering: electronic power-assisted rack-and-pinion; 36.4-foot turning circle
Suspension: front: independent four-link with virtual steering axis, anti-roll bar, single-tube shock absorbers and coil springs; rear: double-wishbone, anti-roll bar
Tires and wheels: Pirelli P Zero 255/35 ZR 19-inch on extra load cast alloy wheels; spare tire sealer and inflator stored in trunk
Base: $66,720, including $720 freight charge; price as tested, $73,520, including $2,100 gas-guzzler tax
Options on test car: Premium package, $4,700, includes navigation system, Homelink, auto-dimming exterior mirrors and rearview mirror with compass, memory for driver seat and mirrors, rain and light sensor, Bluetooth phone prep, Sirius satellite radio, Bose premium audio system, glove-box mounted six-disc CD changer, heated rear seats, power rear sunshade, manual rear side sunshades
Warranty: 4 years/50,000 miles limited coverage with roadside assistance; 12 month/5,000 mile first scheduled maintenance; 12-year corrosion protection
The competition: Mercedes-Benz C63, BMW M3
Where assembled: Neckarsulm, Germany
PLUSES: Wonderfully irresponsible driving partner.
MINUSES: Black leather interior and black ceiling make for a hot car in warm weather; seats require perforated leather and ventilation. Center armrest is at the wrong height for some drives and not adjustable fore and aft.
[Source: Bend Weekly]
Any interesting read out of the UK. Basically, the articles discusses and dispells many of the beliefs and myths about the Audi TT. Specifically, it talks about the fact that the car has traditionally been "girlie" in the author's own words.
Here are a few excerpts:
As a result I’m not sure the Audi TT is a girlie car at all. With its nonthreatening curves and its benign, wouldn’t-say-boo-to-a-goose face, it is plainly male.
No, really. A TT wouldn’t kill and eat your children. A TT wouldn’t shag you and then bite your head off afterwards. And nor, with its traction control and its airbags and four-wheel-drive system, would it come round to your house on a lovely afternoon and stick a rudimentary spear in your throat.....
.....As a result of this pioneering work, which I’ve researched tirelessly for several minutes on the internet, I’ve decided that actually it is possible for an alpha male to buy an Audi TT. It suits our inbuilt need for style and our completely unthreatening and rather lovely personalities. And it corners well, too.
[Source: The Sunday Times] Read more of this post!